Why Wasn't Electronic Trading A Revolution?

Trading instruments was always done on the trading floor for years before the internet. Why didn't the media expose Online trading as a vehicle for investments. Online banking/shopping were small revolutions, but trading instrument were never mentioned in the late 90's or early 2000.

online trading is a niche market in comparison, I´d say. online shopping/banking satisfy (or were expected to come to satisfy) much more customer needs. investors don´t need realtime charts of an instrument - some of them don´t even need charts.

it was always popular...nasdaq craze of late 90s.many reprobates left their jobs to become day traders...they martingaled themselves into millions and they thought they had the game figured out.Then the crash and only Zanger and a handful survived.Then FX was popularized as an alternative to this crazed baboons after the bubble and they promptly lost everything.

some kept the fever long after the money ran out.They are found here in FF still looking for the holy grail.

Maybe it was a little more news in the US at the time of deregulation of the markets, but Globally electronic trading the industry is kept under a blanket and not exposed to the masses as other internet industries were like social media and video marketing.

Reason I ask is if it was talked about globally I would have known about it years ago as my main passion in life yet I had to discover it by chance.