I am thinking of starting up a FOREX radio but want to see if their would be any market for it. How many of you would listen to a live radio program based solely around forex?
When I am tuned in to financial TV program, I mostly listen to the commentaries while keeping my eye glued to the price screen. This is almost a radio program to me in spite of it being a TV program.
However, regardless of whether it is a radio or TV program, quality of the feed is key. Today, what we have is not a lack of information but an overload of information. We don't need 16 hours of constant streaming information which does not impact market price in a significant manner but rather that single piece which fundamentally move the market in the direction that persists for the days/weeks/months to come.
In order words, it goes down to quality information filtering. That is the key competitive differentiator.
Today, the TV program provider (e.g. CNBC, bloomberg etc.) sits on top with a broad spectrum of information feed. They filter their information to within the business spectrum and that differentiate them from mass market TV provider. But the business spectrum is still a wide spectrum.
Other information provider, both visual and audio, filter further to FX trading spectrum (e.g. forex tv etc). However, even within the FX spectrum, not all information are 'relevant' as noted above.
There are competitors already today as noted above. You will probably find better chance at success if you can provide even finer tune quality filtering within the FX spectrum. In order to do that, you need to be a truly expert who understand what actually moves the market in _current_ context. I emphasize _current_ context because it is a multipler. A bad euro news at the brink of Greeze defaulting on their debt will have a much big multipler on eurusd price movement than a bad US news, for example.
If you can't provide this much higher quality filtering, then you probably can only compete on pricing against existing information provider. Competing on pricing is a 'commodity' business model which most of the time is not sustaining.
Give it a thought and a try seriously because many of us traders are always in search of good information provider who can perform quality filtering relevant to our trading instrument, at a reasonable price of course. Good luck to your venture.
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Joined Feb 2010
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Status: Alive & Lost
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The success would depend on what you would offer on the radio. It's a very good idea but managing a radio would not be very easy. If you are going to offer quality stuff, you might want to ensure that you have scope to upgrade/accommodate more listeners.