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David Stern built the NBA into $5B global powerhouse

From foxbusiness.com

{video} The late David Stern built the NBA from struggling league to lucrative global juggernaut during a three-decade tenure as commissioner that ranks among the most impactful examples of executive leadership in the history of U.S. professional sports. Stern inherited a league in 1984 that earned roughly $100 million in annual revenue and little to show for its business beyond its on-court product. When he stepped down in 2014, the NBA was earning more than $5.5 billion per year, with a profitable international footprint, massive media rights deals, larger player contracts and several new franchises. The longtime ... (full story)

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