Uber and Lyft were the first to disrupt the $8 trillion global transportation industry by making car ownership less necessary and with the ride-hailing industry now worth $60 billion and on track to top $85 billion by 2023, the transportation revolution is well underway. But Uber and Lyft can’t finish what they started. Their business models are broken. They’ve failed to grasp the enormity of the parallel revolution in ESG, or “impact” investing. And this is where the disruptors become the disrupted. A startup that launched in late 2019 in Canada is pushing aggressively into the United States, and it’s not just ... (full story)