Businesses are opening back up, but that doesn’t mean we’re back to business as usual. At least for the near future, we will not be returning to the way “we always did it.” Businesses such as restaurants, gyms, hair salons—and just about every type of business that has walk-in traffic—will have to make adjustments to meet the new expectations of their customers. Lately, I’ve been asked to comment on how business is going to change post-COVID-19. This is especially important to B2C (Business to Consumer) businesses that have seen their customers’ buying habits change almost overnight. As we emerge from the pandemic ... (full story)