- Overall shop prices reported deflation of 1.4% in July lower than the 1.3% fall in June. - Food reported annual inflation of 0.1%, up from the 0.4% decline in June 2015. This is the first inflationary rise in seven months. - On a 12-month average basis, the Shop Price Index reported deflation of 1.7%. - Non-food deflation accelerated to 2.3% from 1.9% in June. BRC Director General, Helen Dickinson, said: "Shop prices fell by 1.4 per cent this month marking the 27th consecutive month of prices drops which is good news for consumers. "In the three months to July, food prices fell by 0.4 per cent as the impact of ... (full story)