Margaret Thatcher was unique among British political leaders, raised amid pragmatic traditions and an instinctive distaste for all-embracing ideological prescriptions that appealed to many fellow Europeans. She gave her name to an "ism" which became a recognisable, if controversial, export around the world as governments struggled to modernise their societies. What exactly was Thatcherism? Her original campaign marketing man, Maurice Saatchi, the advertising mogul and now chairman of her CPS thinktank, had no doubt after news of her death: "She developed all the winning arguments of our time – free markets, low ... (full story)